MATERIAL RESEARCH · RESEARCH-CREATION · 2025–2026

To understand why Ontario wool is often undervalued or discarded, I surveyed people who experience different parts of the wool system firsthand.

The survey received 52 responses, with 51 eligible participants: 25 sheep farmers, 2 wool processors, 2 farmer-processors, and 22 industry professionals and specialists.

I originally expected material quality to be a major reason why wool wasn’t being used. Instead, the responses pointed toward a much more complicated system.

Across the survey, several challenges appeared repeatedly:

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